Gilad Bechar
21 July 2026
Scammers Imitating Moburst – Be Vigilant
Company News
Scammers pretending to work at Moburst have set up fake websites and email addresses imitating Moburst employees, through which they are committing fraud.
Tristan Dampies
29 September 2026
Moburst’s Mobile Marketing Roundup #35
Industry News
September is when mobile resets its calendar. iOS 27 reached customers on September 14, Apple put a date on its foldable iPhone, and the platforms used the launch window to rewrite several rules that sit underneath subscription revenue, consent rates, store discovery, and organic social reach. Some of it is live today. Some of it […]
Gilad Bechar
28 September 2026
Gen Z Marketing: Authenticity, Trust, and No More Hype
Marketing Strategy
Marketing to Gen Z in 2026 has turned the old playbook inside out. Campaigns built on hype and manufactured excitement now trigger suspicion rather than desire. This generation wants proof, not promises. They scrutinize product claims, punish greenwashing, and genuinely reward brands willing to show their supply chains without flinching. If you’re still leading with […]
Orad Eldar
28 September 2026
Brand Identity: What Is It and How to Develop Your Brand’s Identity
Marketing Strategy
Brand identity is the set of elements a company builds to represent itself consistently everywhere it shows up, from its logo to the way it answers customer questions. Get it right, and your brand becomes instantly recognizable. Get it wrong, and every touchpoint has to work harder to earn trust it should already have. What […]
Tristan Dampies
27 September 2026
Vine Is Back, What Platform Risk Means for Your Strategy
Social Media Marketing
The return of Vine has cracked open a debate a lot of marketers thought was settled: how fragile are the platforms we build audiences on? Short-form video giants keep consolidating while new networks drop almost every month, and platform risk has rarely felt this tangible. If a beloved app can vanish for years and then […]